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Toyota Production Reaches Stable Levels in North America

The fight to recover after the earthquake and tsunami that struck Japan last March has been a long and hard one. Originally, Toyota predicted that it wouldn't return to full production capacity until the end of the year or later, which was grim news for dealerships to say the least. Luckily, we here at Magnussen's Toyota of Palo Alto have always thought highly of our favorite Japanese automaker, and they've proven our…

Toyota CEO to Lead Lexus to Full Recovery

It is no secret that Toyota has faced a number of challenges this year. From supply shortages to disaster recovery, the Japanese automaker has proven that they can endure anything and manage to make a full fledged comeback. The same, however, cannot be said about their luxury brand, Lexus. While Lexus outperformed other luxury brands here in the U.S. last year, they're facing some tough competition from their German rivals elsewhere in the…

Can Industry Rivals Set Aside their Differences?

Some may question why Toyota would choose to work with an American automaker like Ford. But, to us here at Magnussen's Toyota of Palo Alto, it actually makes perfect sense. Recently, the two auto giants came together in an effort to develop a new rear-wheel drive hybrid system to be used in a series of light trucks and SUVs. On one hand, Toyota has a strong understanding of hybrid systems, with more than a…