Magnussen's Toyota of Palo Alto

Toyota continues to break barriers in the automotive world, and their latest endeavor stretches to where hybrid technology and speed meet up. That's right, Toyota has recently announced plans to enter the Le Mans 24 Hours endurance race with a hybrid racer.

This isn't Toyota's first entry into the race, but Japanese car makers have yet to take home a victory, with the exception of Mazda way back in 1991. But this...

Already one of the top automakers in green car engineering, Toyota is taking their efforts to reduce CO₂ emissions a few steps further. As well as working to reduce the effects of the "urban-heat island phenomenon"¹, the Japanese automaker has recently turned their focus to bio-fuels. Toyota has begun pioneering research into something called cellulosic ethanol - a yeast produced from non-edible plants.

The recently developed yeast ferments xylose, the sugar produced by plant…

Toyota has recently released their perennial Trail Teams Special-Edition Package. And, this year, it's better than ever.

Working our way from the exterior to under the hood... The 2011 Toyota FJ Cruiser Trail Teams Special-Edition Package gets a deep Army Green finish accented by stark black bumpers, front grille, and door handles. Inside, special green fabric upholstery conceals dirt and complements the exterior perfectly. The overall look is what some call aggressive and others…

If you are in the market for a reliable car you can trust to go the distance and hold its value along the way, you might just want to consider a new Toyota. The current 2011 lineup includes the Yaris, Corolla, Camry (and Camry Hybrid), Matrix, Prius, Avalon, Sienna, Tacoma, Tundra, RAV4, Venza, Highlander (and Highlander Hybrid), FJ Cruiser, 4Runner, Sequoia, and Land Cruiser.

Not to mention that the automaker has just scored another accolade…