When we look at the vehicles offered in the new Toyota lineup, it's easy to see that countless hours were put into testing the models to ensure they are ready to be sold at dealerships like Magnussen's Toyota of Palo Alto. This behind the scenes hard work deserves some recognition, especially considering one facility in particular recently celebrated an exciting milestone.

How cool would it be if one particular car could satisfy the needs of every driver? This would of course take a whole new level of customization, but surprisingly enough Toyota is tackling this challenge with the new Me.We concept car. Not only will this vehicle appeal to a wide range of drivers, but its takes the environment into consideration as well.

For those of you in the greater Palo Alto area that are looking for a vehicle that offers you a comfortable and reliable driving experience, then the new Toyota lineup will be a perfect place for you to begin your search. In particular, the 2014 Toyota Highlander which was recently unveiled at the New York Auto Show, will meet these driving needs. The third generation model brings to the table added comfort, space and other great enhancements.

With a shift towards alternative fuel sources in the automotive industry, Toyota has decided to step up its game. Although there are already several great fuel efficient options within the new Toyota lineup, the automaker has set an ambitious goal to try and have 20 new or redesigned hybrid models available globally by the end of 2015. This may seem like a lofty goal, but given the progress already made with hybrid technology, here at Magnussen's Toyota of Palo Alto we have no doubt that this could be possible.

It makes us all of us at Magunssen's Toyota of Palo Alto proud to know that so many of the great new Toyota vehicles are manufactured right here in the U.S. With that being said, the automaker has decided to start focusing more on expanding into growing European markets. Toyota recently announced its plan to begin exporting one model in particular, the Toyota Venza.

The MIT Technology Review magazine releases a list of the 50 Most Disruptive Companies each year, and we were excited to hear that Toyota was one of the ones selected. Now we know what you may be thinking, if a company is considered disruptive this can't be a good thing. However in the context of this list it actually has a positive connotation. We are bringing all of you in the greater Palo Alto area the details regarding the significance of this recognition.

As the saying goes, there is always great strength in numbers. This is why it is more common to see automakers partner up to tackle research that has a targeted focus. For example, last June Toyota signed a memorandum of understanding with BMW and the details were recently released regarding the specific details. Here at Magnussen's Toyota we are bringing all of you in the greater Palo Alto area the latest news about the partnership.

Here at Magnussen's Toyota we can't imagine what it would be like to actually sit inside a block of ice. But this was actually made possible by a team of sculptors in Perm, Russia as part of the recent International Snow & Ice Festival. This wasn't just any ordinary ice sculpture however, this sculpture actually took the form of a Toyota Land Cruiser, as artists looked to the new Toyota lineup for inspiration.

This year auto enthusiasts were quite excited to see what the 2013 Detroit Auto Show would reveal for the new Toyota lineup. Here at Magnussen's Toyota we were particularly eager for the reveal of the highly anticipated Furia concept. The ideas behind the expressive design concept are said to be a strong indication of what to expect in the 2014 Toyota Corolla. We are here to bring all of you in the greater Palo Alto area the latest details.