Magnussen's Toyota of Palo Alto

Imagine a world where rain makes you skinny, babies don't need diaper changes, and curtains are made of pizza. At least, that's what Toyota is asking us to imagine in their latest commercial for the 2012 Toyota Camry. Why? Because this year, the Toyota Camry has been completely reinvented.

More specifically - it features anything you could possibly want. You won't find a couch made of super models or a DMV that serves...

Like many automakers based in Asia, the last couple of years have been a bit of a struggle. With natural disasters that led to falling market shares, it's no surprise to hear that many automakers have plans to make a comeback in 2012. Toyota used the 2012 North American International Auto Show as their jumping-off point this year, despite the setbacks of the last two years.

Managing Director of Toyota Canada, Stephen Beatty, says...

With constantly climbing fuel prices, automakers are faced with the challenge of creating the most fuel-efficient vehicles possible, without compromising on all the things we've come to love about our cars. And while we can't all afford hybrids or alternative-fuel vehicles, there's a segment of cars that continues to impress critics and drivers with its styling and fuel-efficiency. That's right, those zippy little subcompacts are winning everybody over.

And Toyota really knows...

When the Prius first hit the market, hybrid vehicles weren't the ubiquitous force that they are today. Quite the little pioneer, that first Prius to hit the streets in Japan in 1997. Fast-forward nearly 15 years and three generations, and you have a whole family of Prius hybrids. Which made the choice for "Best Green Car to Buy," very difficult for Green Car Reports. Plus, the Prius was up against some very impressive green...

The Toyota Camry has been around for 30 years, resulting in nearly seven-million Camry drivers throughout the country. That means that there are countless Camry stories to tell - maybe it was your very first car and you've driven a Camry ever since. Maybe you took it on your first date, maybe your first Camry is now your teenager's first car ever. Here at Magnussen's Toyota of Palo Alto, we hear stories like...

Toyota continues to break barriers in the automotive world, and their latest endeavor stretches to where hybrid technology and speed meet up. That's right, Toyota has recently announced plans to enter the Le Mans 24 Hours endurance race with a hybrid racer.

This isn't Toyota's first entry into the race, but Japanese car makers have yet to take home a victory, with the exception of Mazda way back in 1991. But this...

Not only do Palo Alto area drivers love the Toyota Corolla, but Americans have helped make it one of the best-selling cars of all time. Because of that, Toyota has made a point to move more manufacturing plants to the United States. The latest of these, in Blue Springs, Mississippi, just celebrated their very first production - a shiny black Corolla - alongside Toyota Motor Corp. President, Akio Toyoda.

The new plant was a $1.3-billion investment...

Already one of the top automakers in green car engineering, Toyota is taking their efforts to reduce CO₂ emissions a few steps further. As well as working to reduce the effects of the "urban-heat island phenomenon"¹, the Japanese automaker has recently turned their focus to bio-fuels. Toyota has begun pioneering research into something called cellulosic ethanol - a yeast produced from non-edible plants.

The recently developed yeast ferments xylose, the sugar produced by plant…

According to the Interbrand Best Global Brands 2011 Report, "Even though Toyota faced both an internal and an external crisis, the company forged ahead by focusing on safety and quality, modifying its leadership structure and capitalizing on its world-renown green efforts."¹ And, here at Magnussen's Toyota of Palo Alto, we think that says everything about why Toyota is a stand-out brand.

The annual report showcases the top brands in major industries. This year, Toyota gained...

If there is one thing that the green gurus at Toyota know, it is certainly hybrid technology. The vehicles that have changed the way we view automotive commuting are getting better each day, thanks to our favorite Japanese automaker, which is why we here at Magnussen's Toyota of Palo Alto would like to take a minute to go over the latest innovation in the Prius lineup: The Toyota Prius Plug-In Hybrid.

This fresh, new…